ACKNOWLEDGEMENTS

We acknowledge and thank everyone who has contributed their time, insight, and energy to this work. Your ongoing dedication and belief help move us forward.

The NZSMN celebrates the massive contribution our foundational chair Tracey Bridges has made to the profile and professionalism of Aotearoa New Zealand social marketing / behaviour change practice.

Tracey’s thought leadership, international and local connection-making ability and selfless dedication to growing others started in Logos public relations, then Porter Novelli and developed further as partner in Senate SHJ and has continued into her independent consulting and Board leadership roles. Tracey’s sharp mind and big heart continue to inspire the committee’s approach.

Tracey Bridges

We also acknowledge the vision and drive of Iain Potter ONZM who, as leader of different iterations of the Health Sponsorship Council and Health Promotion Agency over decades, initiated the use of social marketing in Aotearoa New Zealand with the Smokefree brand and fostered best practice, including running the ‘Social Marketing Downunder’ conference in 2003.

Iain Potter